TemplatesWe Miss You
Re-engagement

We Miss You

Win back inactive subscribers with a personal tone, what-you-missed summary, and a comeback incentive.

Personalization fields

  • {{first_name}}first name
  • {{days_inactive}}days inactive
  • {{coupon_code}}coupon code
  • {{reactivate_url}}reactivate url

Average performance

34.1%

Open rate

8.7%

Click rate

4.3%

Conversion

1.2%

Unsubscribes

Use this template →Browse all templates
FromAcme Inc. <hello@acme.com>
ToAlex Chen <alex@example.com>
DateApril 4, 2026 at 9:00 AM
Subject{{first_name}}, we miss you 💙

The Clothes Store · We saved your cart

Alex, your
cart is waiting.

You left 3 items behind 18 days ago. Still yours — but sizes are running low.

Saved: Wool Overcoat — Navy, L

Only 2 left in your size

Saved: Slim Chinos — Khaki, 32x30

Back in stock this week

New styles since your last visit

180+ items added to sale

Welcome back offer

BACK15

15% off your cart · expires in 5 days

Complete my order →